LEARN HOW TO BECOME A CREDIBLE, INFLUENTIAL VOICE IN YOUR INDUSTRY

GROW YOUR INFLUENCE > CREATE MORE IMPACT 

Build your professional personal brand in a way that’s strategic, sustainable and respectful ... and position yourself to take advantage of all the benefits that come with being an active participant in today's dynamic 'Reputation Economy'

 

Most vision-led entrepreneurs struggle with getting their head clear on what content to create, and where to start with raising their profile. 

I’ve created CREDIBLE AUTHORITY ACCELERATOR to help fast-track your efforts in building industry recognition and growing your reputation as the go-to expert or thought leader in your field … in a respectful way.

When you develop genuine credibility and influence, you will create greater impact in the marketplace.

- TREVOR YOUNG aka 'THE PR WARRIOR'

"STRATEGIC INPUT IS FANTASTIC"

 "Trevor has worked closely with me on my personal brand for several years now. His strategic input is fantastic, as is his support and accountability in helping me to execute every day and week, from the content we produce, through to our social media efforts and the packaging of my brand in the form of products and services."

 
Tristan White, author & chief guide, Culture is Everything

DOES THIS SOUND LIKE YOU?

🔲  You're a passionate and credible professional with vision, heart and stories to tell.
 
🔲  You know opportunities come with profile and recognition, but are unsure as to the best way to go about it.
 
🔲  You have a solid track record, borne from years in trenches honing your craft, your skills and expertise: but not enough people are aware of the value you bring, and it's affecting your business.
 
🔲  You're on social media, but not as active as you perhaps should be; you are left perennially wondering: Is this all there is? Where to from here?
 
🔲  You create content, but not with any purpose or strategic intent: you're constantly questioning yourself: What should I be creating content about? What channels should I be using?
 
🔲  You find yourself going around in circles when it comes to building a purposeful thought leader brand, but you want to do it right, and in a respectful way. But where to start?

---> Bottom line: You understand the benefits that come with being a seen as a genuine leader and expert in your field, but for whatever reason you're struggling to articulate and communicate that fact effectively, and it's affecting the potential of your business (or career).

 

CAN I SAY ... you're definitely not alone on this front! 

G'day, my name's Trevor ... 

I’ve worked with literally hundreds of entrepreneurs, leaders and experts over the journey, across many different industries, and a common factor I see time and time again – particularly in today’s digital-first world - is people’s confusion and frustration around how, and where, to start building their thought leader brand. This is, for many people, the biggest stumbling block to progress, momentum and ultimately, success.

SIGN ME UP!
 

Introducing the Credible Authority Accelerator (kicks off on Monday, February 13, 2023)

 

Credible Authority Accelerator is the Credible Authority Academy's flagship course.

Over six weeks, Accelerator participants are taken step-by-step through Trevor Young's 'Credible Authority Method'. This is a strategic process Trevor has developed over many years, designed to help you confidently plot your own path towards personal branding success.

Accelerator is a comprehensive program designed to help you sustainably grow visibility, influence and trust in the marketplace. It starts on Monday, February 13; early bird discount and bonus training for action-takers - see below)

It includes deep-dives into personal brand strategy, content marketing and social media planning, editorial publicity and earned media, PLUS the commercial opportunities that come with running a personal brand-based enterprise.

👇

HERE'S WHAT'S INVOLVED:

✔️ Flagship 6-week online 'Accelerator' course - self-paced learning

✔️ x30 video lessons covering:

  • EMPOWER YOUR VOICE: Mindset and positioning - getting the foundations right and preparing you for the personal branding journey ahead; learn your key points of differentiation so you can uniquely position yourself in the marketplace
  • ENHANCE THE CREDIBILITY OF THAT VOICE: Content and channels (owned & social media) - becoming your own media company; learn how to create original content that positions you as a credible thought leader in your space, and leverage social media in a way that's strategic and sustainable
  • EXTEND THE REACH OF YOUR VOICE: Amplification and endorsement - growing your sphere of influence through earned media and influencer relations; learn how to strategically leverage other people's audiences to turbo-charge your professional profile, including building a reputation within mainstream and niche media circles
  •  EXTRACT VALUE FROM THE PROFILE & REPUTATION YOU BUILD: commercialisation and opportunity - profiting from your personal brand; learn how to capitalise on the profile and reputation you've built in the marketplace, including the growing number of different revenue sources as well as taking things up a notch through paid media

> THE ABOVE ARE ALL CORNERSTONE ELEMENTS OF BUILDING A CREDIBLE THOUGHT LEADER BRAND IN TODAY'S 'REPUTATION ECONOMY'

✔️ includes checklists and templates for you to download and use.

👇

BEFORE KICKING OFF ON FEBRUARY 13, 2023 ... we have some additional goodies you can access straight away to get you thinking - but not too much :) - over the holiday break.

Sign up today and receive immediate access to:

  • Micro-course (Credible Authority Masterclass)
  • Invitation to join a pre-kickoff Zoom group call on Friday, February 3, 2023 (relaxed virtual meet 'n' greet)
  • Curated list of recommended reading (blogs and books) / listening (podcasts)
  • Private 30-minute 1-on-1 Zoom session with Trevor so you can discuss your situation prior to the program starting (to be taken before 10/2/23)

*** BONUS (for a limited time only) ***

 

Purchase Credible Authority Accelerator before February 12, 2023, and receive a FREE upgrade to the Credible Authority Accelerator Plus 12-month membership (valued at $440 AUD)

 

THIS IS WHAT YOU GET!

Flagship 6-week online Accelerator course (self-paced learning, outlined above👆) KICKING OFF ON MONDAY, FEBRUARY 13, 2023

 

 PLUS ... 

✔️  x1 Monthly live Q&A group call - Real-time conversations and answers to questions about all things building and leveraging a professional personal brand, including: content marketing, social media, and media publicity. Calls are recorded via Zoom, archived and available to members.

✔️ x1 Monthly live trainingThese masterclass sessions zero in on specific aspects of the Credible Authority Method. They're highly practical and interactive; sessions are recorded via Zoom, archived and available to members.

✔️ Community forum - Connect and learn from others in a safe space online; ask questions, share tips and ideas, discover new books and podcasts, celebrate wins etc.

✔️ Private podcast feed - Fortnightly audio, exclusive for members only (but available via your podcast app of choice). Stay connected to the Accelerator program while on the move!

 

It's your turn to profit from your ideas, your wisdom, and your experience!

"REAL WORLD CONTEXT"

"What I love about Trevor's teaching style is how he can share what we all need to think about and apply, but also do it by continually sharing the proof. From a household name to the individual content creator making their mark on the world, Trevor's insight and evidence is far reaching and puts it all into a real world context."

- Mark Masters, You Are The Media

The ACCELERATOR PLUS program will  help you take action and generate  results. Here's what to expect:

 
☑️   A clear and thorough understanding of what's required to become a credible, influential voice in the marketplace today (and what you can do to make it happen for yourself!)
 
☑️   A detailed step-by-step roadmap for building a professional thought leader brand in a way that's strategic, sustainable ... and respectful.
 
☑️   Increased confidence in plotting your own path towards personal branding success, so you too can take advantage of all the benefits that come with being an active participant in today's 'Reputation Economy'.
 
☑️   The tools, strategies, inspiration, support and accountability required to MAKE THINGS HAPPEN!

"THOUGHT PROVOKING ... AMAZING"

(previous participant)

 

"Trevor Young's School of Influence program (now Credible Authority Academy) was absolutely brilliant! Perfectly timed, relevant information, fun, great conversations, thought provoking and the communications to support the program were on point! I will be recommending this program over and over. Thanks so much to Trevor and the team! Amazing."

Credible Authority Accelerator PLUS is for experienced entrepreneurs, leaders and professionals who want to strategically grow their profile, reputation and influence in the marketplace.

"REALISTIC AND DOABLE"

(previous participant)

 

"Trevor Young's School of Influence program (now Credible Authority Academy) was fantastic. He clearly knows his stuff! Trevor delivered each week of the course with authenticity and depth of knowledge. "Each week we learnt new strategies that were realistic and doable (even for a busy business owner or career person). I would recommend this course to anyone wanting to get out there authentically! Thanks so much Trevor for your time and passion."

PURCHASE TODAY AND SAVE $440 

OFFER ENDS 11:59 pm, FEBRUARY 12, 2023 (AEDT)

 

(PLEASE NOTE: The Accelerator Plus program kicks off February 13, 2023)

 

LIKE TO KNOW MORE? LET'S HAVE A QUICK ZOOM CALL, ASK ME ANYTHING! CLICK HERE TO SCHEDULE A CALL

Accelerator PLUS

$550 AUD

Premium membership includes 12 months' access to:

REGULAR PRICE $990

  • 6-week Accelerator online course consisting of 30 video lessons, plus downloadable checklists and templates
  • x1 Monthly live Q&A group call (via Zoom) - 12 in total, recorded and archived
  • x1 Monthly live training session (via Zoom) - 12 in total, recorded and archived
  • Community forum + member directory
  • Private podcast feed (exclusive fortnightly episodes)
BUY NOW

"A worthwhile investment"

"Through Trevor's depth of knowledge and down to earth approach, The School of Influence (now Credible Authority Academy) offers just the right mix of education, discussion and case studies to give anyone interested in establishing or amplifying their reputation the tools and motivation to do so. A worthwhile investment!"
 
(PAST PARTICIPANT)

"Brilliant program"

"We all have a story. A point of view. A belief and a conviction related to what it is we do. Yet, the ability to shape and tell a story, to take others on the journey in a curated and professional setting requires guidance, knowledge sharing and direction. Trevor has unlocked a framework to curate diverse forms of content. Brilliant program."
 
(PAST PARTICIPANT)

Hi there, I'm Trevor 👋

I'm the guy behind the Credible Authority Academy.

Why am I here?  I believe the world today needs more genuine, credible experts and leaders to share their experience, their wisdom, their stories and ideas.

My role, as a highly experienced PR & communications strategist, advisor and coach, is to empower individuals to stand up and stand out with their story and their message; to provide them with the tools, strategies and advice required to build their profile and reputation in a way that's sustainable and respectful.

I'm a veteran blogger and social broadcaster; you can subscribe to my newsletter Reputation Revolution on Substack, or listen and subscribe to my podcast of the same name here. My blog PR Warrior features heaps of articles going back years :)
 

LEARN MORE:
Website | Twitter | LinkedIn | Podcast | Books

IT'S TIME TO RISE ABOVE THE SEA OF NOISE AND MEDIOCRITY IN THE MARKETPLACE!

(Are you in?)

Credible Authority Academy is part of The Influence & Impact Company Pty Ltd ABN 98 007 122 929

CONTACT: Trevor Young (connect with me here)